投稿

次世代の大面積技術として脚光を浴びているソリューションプロセスOLED(solution process OLED)とQLEDの市場進出の可能性

最近、プレミアムTV市場でOLED TVとQD-LCD TV間の競争が激しくなっている。SID2016で QD VisionとNanosysが、IFA2016では、サムスン電子とハイセンスがOLED TVと比較し、QD素材が適用されたTVの優秀さを強調した。これに対して、 LGディスプレイ(LG Display Co., Ltd)もOLED summit2016でQD-LCDとOLED TVを比較して、HDRに最適化されたTVはOLED TVであることを強調しながら対抗した。

現在、大面積TV市場は、普及型モデルでは、圧倒的にLCD TVが優勢を占めているが、プレミアム市場では、OLED TVが徐々にシェアを広げながら善戦している状況である。

各陣営の戦略をみると、大面積OLEDは、価格競争力の確保を通して、プレミアムから普及型まで、市場占有率を拡大するためにソリューションプロセスOLED(solution process OLED)を積極的に開発中であり、LCD TV는 OLEDに対する劣勢を克服するためにQD素材を積極的に活用し、最終的には、自発光QLEDを目標に開発に心血を注いでいる。

このように、プレミアムTV市場での競争が徐々に全体TV市場に拡大されることが予想される中、ソリューションプロセスOLED(solution process OLED)とQLEDに対する現状況と市場進出の可能性について、業界の関心が高まっている。

これによって、ユービー産業リサーチは、10月14日、汝矣島中小企業会館で「QLEDとソリューションプロセスOLED(solution process OLED)の市場進出可能性に対する分析セミナー」を開催し、現在の大面積TVとパネル市場の現状況を分析してから、QLEDとソリューションプロセスOLEDの現状況と争点、そして市場進出の可能性について取り上げる予定である。

ユービー産業リサーチのイ・チュンフン代表取締役は、大面積OLEDとQLEDの現状況と市場進出に対する可能性を分析し、今後の大面積OLED産業が進むべき方向性を提示する予定である。

デュポンのジョン・ソンジン部長は、ソリューションプロセスOLED(solution process OLED)の核心であるソリュブルOLEDマテリアル(soluble OLED material)に対する動向と最新の開発内容を発表し、ソリューションプロセスOLEDの市場進出時期について見通す予定である。

ソウル大学のイ・チャンヒ教授と韓国セラミックス技術研究院のバン・ジウォン先任研究員は、クオンタムドットマテリアル(Quantum dot material)の長所と開発問題、今後の発展の方向について議論する予定である。

今回のセミナーは、メディアと展示会を通して、イッシュになった部分をユービー産業リサーチで技術と市場の観点から分析し、意見を共有しながら、その可能性に対する可能性を論ずるという点で注目を集めている。登録及びお問い合わせ先は、下記の通りである。

ユービー産業リサーチ、オハナ(hanaoh@ubiresearch.co.kr、02 577 4940)

[SID 2016] BOE Foldable AMOLED

BOE is showcasing 4.35“ Foldable AMOLED at SID 2016

[SID 2016] BOE Foldable AMOLED

BOE is showcasing 4.35“ Foldable AMOLED at SID 2016

[SID 2016] Tianma Flexible OLED

Tianma is showcasing 5.5“ Flexible OLED at SID 2016


Tianma, Display, OLED, Bendable, SID, SID 2016, Flexible OLED

Not Only Samsung and LG, but BOE and JDI Also Shows OLED Surge in SID

a Flexible OLED Panel at BOE Booth(San Francisco = OLEDNET)

a Flexible OLED Display at BOE Booth (San Francisco = OLEDNET)

During the SID 2016, not only Samsung Display and LG Display, but other companies including BOE, Japan Display (JDI), and Tianma also presented OLED. The extent of OLED by Korea, China, and Japan drew much attention.

In SID 2016 (22-27 May), these companies exhibited many new OLED panels for diverse devices such as smartphone, VR, and TV.

Samsung Display revealed rollable panel, diverse 5 inch level OLED panel products such as VR panel with 806 ppi, the highest value within the industry, and Bio Blue, a VR panel which minimized harmful blue light.

LG Display showed 77 inch UHD OLED panel for TV, 55 inch dual side panel for signage, 65 inch concave OLED, and demonstrated their strength as the leader in large size OLED panel.

a Flexible OLED Display at JDI Booth (San Francisco = OLEDNET)

a Flexible OLED Display at JDI Booth (San Francisco = OLEDNET)

At this exhibition, BOE revealed flexible OLED display for mobile device. Particularly, the 4.35 inch foldable panel is BOE’s first. The product’s bending radius of 5 mm and has the brightness of 350 nits.  

Tianma displayed 55 inch on-cell touch equipped TFT-HD AMOLED panel. The flexible display has 270 ppi and bending radius of 20 mm.

JDI exhibited flexible plastic OLED (POLED). The 5.2 inch product has 423 ppi with the resolution of 1080 x 1920.

an OLED Display for Mobile at Tianma Booth (San Francisco = OLEDNET)

an OLED Display for Mobile at Tianma Booth (San Francisco = OLEDNET)

Quantum dot sector also presented a strong front against OLED in SID 2016. Nanosys and QD Vision exhibited OLED TV and quantum dot TV next to each other and presented merits of quantum dot.

According to QD Vision, quantum dot could consume 50% less power compared to OLED. Nanosys explained that while white OLED panel TV shows brightness of only up to 500 nits, their own quantum dot TV can actualize 1,200 nits of brightness.

[SID 2016] JDI CTO “LCD isn`t Suitable for Flexible”…Emphasizes ‘Human Friendly’

a Slide from JDI Hiroyuki Ohshima CTO`s Keynote (San Francisco =OLEDNET)

a Slide from JDI Hiroyuki Ohshima CTO`s Keynote (San Francisco =OLEDNET)

 

Hyunjoo Kang / jjoo@olednet.com

CTO of  JDI , Hiroyuki Ohshima, estimated that the display will evolve to flexible and human friendly, and emphasized that LCD is not suitable for flexible

During his keynote session in SID 2016 (22-27 May), Ohshima discussed the future of display. He explained that the display will evolve to System Integrated Display that combines different technologies and toward flexible.

Display is expected to become more interactive with human body. Beyond touching the screen with fingers, biological signals will be recognized such as heartbeat, eye gaze, fingerprint, and palm print. Through these, display will evolve into an input device that moves deeper into people’s lives.

For these to become a reality, Ohshima explained that diverse technologies such as touch, recognition, security, health care function, pen input need to be applied to the display. He stressed that display is heading toward flexible and noted LCD’s limitation regarding this issue.

Ohshima told the attendees that as LCD requires backlight and glass substrate is used, it is not suitable to actualize flexible panel. For OLED, it is expected to move forward to flexible and foldable exceeding ultra-thin and curved. However, he added that OLED still has several issues that need to solved including not being able to follow LCD in terms of pixel density.

[SID 2016] Samsung Display ’s EVP “The Future of Car, Window and Mirror is AMOLED”

the slide from SDC CTO`s Keynote at SID 2016 (San Francisco = OLEDNET)

a Slide from Samsung Display EVP`s Keynote at SID 2016 (San Francisco = OLEDNET)

Hyunjoo Kang / jjoo@olednet.com

As a keynote speaker for SID 2016, Samsung Display ’s Executive VP and Chief of Research Center, Dr. Sung-Chul Kim explained that display will expand human life experiences through application to automotive, window, mirror, etc. and emphasized that AMOLED will become a key solution for this.

During his keynote session in SID 2016, Kim explained display related technological issues and AMOLED’s advantages. In particular, he highlighted AMOLED’s characteristics suitable for flexible.

Displays that can turn from a wall or window into an information display simultaneously require flexibility and hardness. Kim also explained curved display is suitable for automotive uses. In terms of mirror display, AMOLED is suitable as superior color gamut is required.

Kim added that for realistic image required by VR (virtual reality) and others requires ‘driving tech’. He explained that foldable, rollable, deformable, and stretchable displays will produce more attractive devices, and provide new experiences through VR, automotive, digital signage, etc.

Kim told the attendees that display is a window to communicate with the world and expands lives. He emphasized that AMOLED is the key solution for future display, and will bring more opportunities than expected.

 

 

[SID 2016] 티안마, 5.5인치 AMOLED 등 패널 대거 전시

Source : Tianma

Source : Tianma

강현주 / jjoo@olednet.com

Tianma NLT USA ( TNU )가 5.5인치 AMOLED 패널과 다양한 LCD 패널 등 90개 이상의 디스플레이 신제품들을 샌프란시스코에서 5월 24일부터 25일까지 열리는 ‘Display Week 2016’ 전시 부스를 통해 대거 선보였다.

이 회사는 커팅 엣지 기술이 적용된 중소형 디스플레이를 공급하는 업체다.

이 회사는 온셀터치 기술이 적용된 5.5인치 TFT-HD (720 x 1280) AMOLED 패널을 전시했다. 이 패널은 270ppi의 플렉서블 디스플레이로, 밴딩 반경(bending radius)은 20mm이다.

또 600만화소의 의료용 디스플레이 프로토타입, 12.3인치 자동차용 클러스터 디스플레이 등 광범위한 산업에서 이용되는 디스플레이 패널들을 선보였다.

이와 함께 7인치 WQHD TED LTPS와 5인치 HD Force Touch를 포함하는 터치 디스플레이 프로토타입도 전시했으며 17인치 SXGA LCD, 터치패널이 포함된 커브드 디스플레이 등을 보여줬다.

 

[ SID 2016 ]Samsung Rollable vs. LG 77“…Collision of OLED

Rollable AMOLED at SID 2016 Samsung`s Booth (Source = Samsung Display)

Rollable AMOLED at SID 2016 Samsung`s Booth (Source = Samsung Display)

Hyunjoo Kang / jjoo@olednet.com

Samsung Display and LG Display will showcase the technologies for next-generation displays at the 2016 Society for Information Display( SID 2016 ) conference, which is being held at the Moscone Convention Center in San Francisco from May 22 to 27.
LG Display’s next-generation technologies including OLED TVs and automotive displays will be on show at the company’s booth from May 24 to 26 At this year’s SID 2016 , LG Display is placing its emphasis on the advantages of OLED and in particular the superior picture quality it offers along with its unlimited potential in application and design. The company will present its 77-inch Ultra HD OLED TV panel which provides the same level of color gamut in displays used by film-editing professionals.
It boasts unbeatable picture performance with perfect black expression and improved brightness by applying the High-Dynamic-Range (HDR) technology. LG Display will also showcase future concept displays such as 55-inch double-sided and 65-inch concave OLED displays for signage to meeting customers’ expectation for what’s coming next.
For customers in the rapidly rising automotive display market, LG Display will showcase its automotive display product line-ups from cluster displays to the Center Information Display (CID), including a 12.3-inch curved plastic OLED display and a 12.3-inch LCD panel realizing over 1,000 nit of brightness.
LG Display will also highlight its lifelike picture quality 31.5-inch 8K4K monitor and 14-inch Ultra HD resolution notebook panel embedded with high resolution and touch functions. In addition, the company will showcase a range of displays featuring its exclusive touch embedded technology, Advanced In-Cell Touch (AIT), from the 6-inch mobile display, and 9.2-inch and 10.3-inch automotive displays that feature touch response even with a gloved hand, to the world’s first touch-enabled 15.6-inch notebook panel and 23-inch monitor panel.

Samsung Display will present latest displays from 5.7 inch rollable AMOLED, AMOLED for laptop, VR, and automotive to hologram at the company’s booth At this year’s SID 2016 .
The 5.7 inch flexible OLED that will be shown at Samsung booth has the highest industry resolution of QHD (2560×1440), and it is ultra-thin with 0.3 mm thickness.
The 5.7 inch rollable AMOLED that can be rolled to the width of a finger weighs 5g. With resolution of FHD (1920×1080) and curvature radius of 10R, the company explains that this has the best specs in terms of resolution and curvature radius of rollable products.
The 13.3 inch and 14 inch QHD AMOLED for laptop used on-cell touch technology. By internalizing the touch censor within the AMOLED panel, the thickness was reduced by 45% compared to LCD to 1.01 mm and weight by 33% to 120 g (13.3 inch). Samsung Display will also show 5.5 inch UHD (3840×2160, 806 ppi) prototype for VR. The number of pixels increased by approximately 2.3 times compared to QHD which is mainly used at present.
Samsung’s 65 inch UHD LCD product increased contrast ratio to 6,000:1 and reduced reflectance level to 2.3%, and HDR actualization is possible in mainstream products. The company will also display 65 inch UHD curved slim product with 5.9 mm thickness.
Samsung will also present Light Field technology related to 3D dimensional video that often appears in science fiction. The technology actualizes an object that looks different from different viewing angles on display and produces 3D film with high degree of completion. The digital hologram technology that allows 3D images to be projected will also be shown. These technologies could be applied to 3D pop-up book, 3D game, VR, AR, HUD, etc. in future.
Additionally, the company will show diverse lineup from Central Information Display to Cluster including 12.3 inch curved display equipped with automotive POLED and 12.3 inch product with high resolution and high brightness of over 1,000 nit.

 

UBI Research to Hold Consultation on OLED Reports and Consulting at SID 2016

(Source = SID)

(Source = SID)

Hyunjoo Kang / jjoo@olednet.com

In May 24-26, during the SID Display Week 2016 in Moscone Convention Center, San Francisco, UBI Research will be operating a booth, open for business consultation.

At the exhibition booth, UBI Research will carry out meetings regarding their OLED Reports and consulting service. Visitors will be able to receive detailed information on reports published by UBI Research and consultation. The company will be introducing their methodology on investigating latest news in OLED industry and customer benefits.

UBI Research invites the interested parties to their booth at SID 2016. The company added that this will be an excellent opportunity to obtain important insights on OLED industry, and everyone is invited to visit their booth.

Interested visitors will be able to meet UBI Research at booth #409 in SID 2016 exhibition at Moscone Convention Center. Booth will be in operation for 3 days in May 24-26. Pre-arranged meetings are welcome.

For more details, please contact marketing team manager Hana Oh (hanaoh@ubiresearch.co.kr, + 82 2 577 4940).

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